MANAGER - CASINO LOYALTY & PARTNERSHIP MARKETING

Position Overview:

The primary responsibility of the Manager – Casino Loyalty & Partnership Marketing is to support the transformation of loyalty marketing by managing the strategy, operation, configuration, and implementation of Loyalty Marketing initiatives.

All duties are to be performed in accordance with departmental and The Venetian Resort’s policies, practices, and procedures. 

Essential Duties & Responsibilities:

• Works to support loyalty marketing strategy in the creation, implementation, and evaluation of all loyalty marketing initiatives.
• Configure and manage core casino applications (ACSC, EBS, website) and systems administration pertaining to the Venetian Rewards program from creation to fulfillment.
• Build and implement operational improvements that ensure consistency and efficiency of the Venetian Rewards program.
• Configure and manage key system builds for major program initiatives, including Grazie Gifts and annual tier year reset.
• Promote innovation agenda throughout the organization, including presentations, participation in cross-functional teams, and other ad-hoc communications.
• Work across the organization to collect, analyze, and synthesize system requirements and constraints, and provide concise documentation.
• Manage day-to-day operational issues as they arise regarding Venetian Rewards.
• Partner with IT to create appropriate documentation and procedures for the operation and maintenance of core loyalty systems.
• Review system performance reporting, identify opportunities for improvements, and coordinate with IT to implement performance tune-ups & identify risk mitigation in the loyalty program.
• Ad-hoc and formal training presentations, including new user orientation and onboarding, skills tune-ups, new feature roll-out, new tier year initiatives, new strategy launches and benefit fulfillment channel procedures.

Additional Duties & Responsibilities:

• Support executive management with usage reports and user feedback.
• Engage with internal departments, external and on-property partners, 3rd party vendors and alliance partners on projects and incentives.
• Evaluate technology, vendors, service providers, and new opportunities for innovation.
• Organize and manage small projects.
• Primary change agent for loyalty marketing systems during key changes including loyalty program mechanics, reward & incentives systems, and other marketing tools.
• Support the go-live delivery of loyalty program updates and related systems, including cross-system testing, data validation, user acceptance testing, and produce user documentation and production launch validation.
• Document operational processes and standards.
• Maintain loyalty program terms & conditions.
• Streamline the execution of new ideas and unlock value for the organization and its customers
• Ensure upgrades and changes are configured to support business processes.
• Assist in the development of the Loyalty Marketing Strategic Plan, providing input that aids in achieving both property and company financial objectives.

Additional Duties & Responsibilities:

• Identifies and implements emerging technologies for use by staff and / or patrons
• Assist with operationalizing events as needed, which includes but is not limited to: assisting with event registration, building system sweepstakes, running and validating drawing earnings reports and conducting drawings)
• Assess and synthesize key data & indicators.
• Manage and monitor the budget for loyalty marketing projects.
• Work in a highly matrixed environment and ensures collaboration on all projects.
• Delegate tasks and department assignments as necessary, meeting deadlines related to those assignments.
• Focus on achieving the goals or objectives of the company using available resources (staff and budgetary).
• Safety is an essential function of this job.
• Consistent and regular attendance is an essential function of this job.
• Performs other related duties as assigned.

Company Standards of Conduct

All The Venetian Resort Team Members are expected to conduct and carry themselves in a professional manner at all times. Team Members are required to observe the Company’s standards, work requirements and rules of conduct.

Additional Duties & Responsibilities:

Minimum Qualifications:

• 21 years of age.
• Proof of authorization/eligibility to work in the United States.
• Bachelor’s Degree.
• Must be able to obtain and maintain a valid Nevada Gaming Control Board Registration and any other certification or license, as required by law or policy.
• 5 years of systems application administration experience.

Minimum Qualifications:

• 5 years of Hospitality or Casino industry back-office experience (marketing administration, sales, system administration) or 5 years of front-line Hospitality or Casino experience.
• Knowledge of database design, integration technologies & methodologies (REST, SOAP) is preferred.
• Prior casino experience and luxury property experience is preferred.
• Familiarity with casino industry technology & regulatory environment.
• Reasonably good math skills especially basic statistics and sales formulas
• Strong interpersonal skills with the ability to communicate effectively with guests and other Team Members of different backgrounds and levels of experience.
• Must be able to work varied shifts, including nights, weekends and holidays.

Physical Requirements:

Must be able to:

• Lift or carry 10 pounds, unassisted, in the performance of specific tasks, as assigned.
• Physically access all areas of the property and drive areas with or without a reasonable accommodation.
• Maintain composure under pressure and consistently meet deadlines with internal and external customers and contacts.
• Ability to interact appropriately and effectively with guests, management, other team members, and outside contacts.
• Ability for prolonged periods of time to walk, stand, stretch, bend and kneel.
• Work in a fast-paced and busy environment.
• Work indoors and be exposed to various environmental factors such as, but not limited to, CRT, noise, dust, and cigarette smoke.